Plutus Media

How Aragon got 10.7M views from 285 posts at $0.56 CPM

10.7Mviews

285
posts
$0.56
CPM

Results

Channel performance

10.7M
views
$0.56
CPM

Execution proof

285
posts

Client snapshot

App
Aragon · AI headshots
Audience
Job seekers and professionals
Stage
Well-funded, going to market
Existing channels
Other TikTok agencies before Plutus
Starting point
Small budget, needed reach

Customer interview · Wesley Tian, Aragon AI

In their words

“It was much better than any other TikTok agencies we worked with.”
Wesley Tian. Founder, Aragon
“They just know how to create TikToks”
Wesley Tian. Founder, Aragon

The problem

Small budget. The founder had tried other TikTok agencies.

Why now
He needed reach at a cost that made sense.
Already tried
Other TikTok agencies.
What success meant
Views and CPM.

Objective

Primary objective

Views

Supporting metrics

  • CPM
  • Average views per post

What Plutus did

  1. Creator system

    Recruited and managed creators for professionals.

  2. Testing system

    Launched 285 posts across hooks and formats.

  3. Optimization system

    Kept the formats that reached the most people per post.

The learning

The biggest lesson was that a small number of well-aimed posts can reach millions. This led the founder to return for a second engagement with his next company, Kartoon AI.

What happened next

The founder returned for a second engagement.